CADILLAC READYING SRX-BASED PLUG-IN HYBRID

Fresh on the heels of General Motors’ release of the Volt range-extended hybrid, a new report suggests that the automaker is looking to continue its range of hybrid-based offerings by creating a plug-in variant of the SRX crossover. Hit read more for details.

THE NEW VOICE OF CADILLAC: LAURENCE FISHBURNE

Forgive me for side stepping a little from out regular tech news but this is for all the tech enthusiasts out there who are also absolute The Matrix fans. Celebrity spokespeople are nothing new, but the industry certain has seen a rash of new “official voice of…” announcements recently. The latest? Laurence Fishburne, perhaps best known for playing the distinctive role of Morpheus in the Matrix trilogy, will now serve as the official voice of Cadillac. Hit read more for details.

CADILLAC URBAN LUXURY CONCEPT

Long a purveyor of luxo-boats, the Cadillac name is hardly synonymous with high-efficiency urban motoring. But General Motors’ premium brand realizes that its future might need to include greener vehicles aimed at conquering congested roads, so it has taken the wraps off of its latest concept car, the Urban Luxury Concept.